Digital Art: Fostering Wellness in the Corporate Workplace
The incorporation of digital art into the working environment is an important innovation designed for the wellness-focused modern corporation.
As a hub of culture, creativity, and emotional health in the workplace, featuring quality art has proven to be a worthy investment that elevates productivity, mood, and the connection of a work environment to an organisation's mission.
The strength of a corporate art collection is not just its foundation of aesthetic quality, but also its ability to galvanise through a diversity of art pieces and its connection to trends.
With the flexibility of rotation of artworks perhaps the best practice for corporate art collections is that of digital rental solutions.
Art is a tool that promotes wellness and creativity in the workplace
The mental exhaustion of offices can easily become environments of stress and tension for employees, while studies have shown art provides respite and breathing space.
Well-placed art is a convenient and constructive distraction that has been shown to help workers destress and restore their mental health, as well as restimulate their concentration, innovation and cognitive ability.
Google’s office was transformed into a sticky note art gallery as employees took the liberty of creating their own art for display on the office’s glass walls.
The employees created a culture of both setting up art and taking it down to create available space for new art from their peers.
Beyond fostering emotional stability, some of the most tangible benefits of art are in its ability to elicit creativity and the learning capacity of its viewers.
The thought put into understanding an artwork, its substance, and its background is an exercise that helps observers engage in nuanced thinking.
When applied to work, this is a key precursor to effective learning.
‘Ghost Trees’ by James McGrath
At Dexus 80 Collins Street the work incites conversations about climate change as nature and data are interrelated.
w. https://james-mcgrath.com/
i. @jamesmmcgrath
Art can be striking, engaging, and a stimulating topic of conversation. Incorporating it as a cultural focal-point in the office allows colleagues and peers to share experiences and connections irrespective of their work.
Forming discussion around the abstract and personal ideas that art can evoke facilitates social interaction, improved teamwork, and the overall synergy of a corporate team.
In a fast-paced and dynamic working environment, this investment in employee well-being is not only a compassionate choice but a necessity.
The power of quality art in the corporate workplace is branding
The right art can align frictionlessly with a corporate brand.
As a visual touchpoint for visitors, employees, or clients in the office, this increases the understanding of the organisation's brand through associated ideas and imagery.
Movable walls and Immersive displays by XTG Projects.
Reflecting the technological innovation and progress of Microsoft, the company’s executive briefing centre is filled with unique futuristic digital art.
How can you build an effective corporate art collection?
Research has shown change and the anticipation of change are the salient features that keep corporate art fruitful.
How can corporations achieve this in a cost-effective and efficient manner?
Digital art is the solution.
Taking advantage of existing infrastructure in the form of any digital screen, digital art makes rotating new and exciting artworks seamless.
Filling any space at any time with an impressive work of visual design, stale and forgettable workspaces are foregone conclusions for corporate environments.
Why is Sugar Glider Digital the prime solution for corporate art collections?
Sugar Glider Digital believes in the value of corporate art as an investment in workplace mental health, wellness, and productivity.
The flexibility of our service means any office space can be filled with vibrant digital art, without the commitment of full ownership.
Our subscription platform delivers quality curated works in a simple platform, allowing corporations to easily choose from a diverse library of artists.
We follow innovation so you can make the easy choice.
Sugar Glider Digital takes the guesswork out of securing compelling digital art, managing the art of corporate workspaces, and stimulating workers with fresh and regularly replenished artworks.
Words by Cam Thach